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Strategic Sourcing and Category Management: Lessons Learned at IKEA

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书名:Strategic Sourcing and Category Management: Lessons Learned at IKEAtgm百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
tgm百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
作者:Magnus Carlssontgm百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
tgm百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
简介:The goal of IKEA store founder Ingar Kamprad was to provide affordable home furnishing products for many people, not just the few.  Now legendary for its purchasing strategies, IKEA changed the way organizations thought about and executed procurement departments throughout the world. tgm百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
tgm百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
This book examines how category management works in practice, using insights from IKEA.  Magnus Carlsson, who worked in strategic sourcing for twenty-five years, shares the wisdom he's gained from devising and executing IKEA's purchasing strategies.  He provides the guiding principles behind category based sourcing and demonstrates how this can effectively be implemented.  Through the use of interviews, case studies, and examples, Strategic Sourcing and Category Management answers the questions:tgm百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
--When is category management a profitable method and why?tgm百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
--How do category teams create real results?tgm百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
--How can category management be organized and implemented effectively?
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